Championing Play

Playing for a brighter future

Foto: Red Barnet

Learning from and in a Global Pandemic. Save the Children Denmark and the LEGO Foundation launch Championing Play – a new  partnership programme. 

The global pandemic is having a devastating impact on children around the world, especially children in societies already affected by poverty, inequities, vulnerabilities, and crises. School closures, lockdowns, and the impingement of numerous basic services in low-resource contexts have kept many children at home for long periods. 

In this reality, play is more important than ever as a way to meaningfully support children’s learning and wellbeing. The evidence around play shows that it is vital in the fight against increased levels of isolation and anxiety and is a crucial way to build children’s development, holistic skills, socio-emotional learning, and resilience. That is why Save the Children and the LEGO Foundation with the new programme Championing Play aim to promote play and its positive impact on learning outcomes and wellbeing for some of the most marginalised and hardest to reach children living through COVID-19.   

About Championing Play


  • Championing Play aims to directly reach up to 45,000 children between the ages of 0 – 12 years. 

  • The programme plans to work in Jordan, Bangladesh, and Uganda, as well as up to four additional countries in Africa, Middle East, and Asia.

  • This 18-month project will have the combined benefit of reaching children, caregivers, and teachers directly, adding to the evidence base and collective understanding of how to recognize and measure quality play and its outcomes.

  • Children will benefit from quality play-based interventions to improve learning, wellbeing, happiness, and resilience. They will also benefit from caregivers, parents, and teachers with more skills and understanding of the importance of play in children’s learning, wellbeing and development of holistic skills.

  • Play fuels curiosity, sparks creativity and new ways of thinking. Through the playful interventions children learn to negotiate, adapt to new rules, and develop essential skills that will last a lifetime.

  • We will increase our advocacy for the use of play for learning and wellbeing at home, in school and as part of national and global policies – backed-up by learning and evidence.  

  • As we strive to build forward better from the global pandemic, play is an essential ingredient to all children reaching their potential and thriving in this uncertain world of ours.

  • The programme supports the promises to children in the UN Sustainable Development Goals.
Børnevenligt område i flygtningenlejren Zaatari i Jordan.

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